Data we may gather.

We may collect Data which is only necessary to provide you with Services that you requested or to enhance the JPM Estate Agents Website customer experience. This may be the Data that you have provided to us or that we have collected through our Website. We may collect information of the following types:

• Name
• Email
• Phone Number
• Billing Address
• Office or Company Address

In order to improve our Services and Website, and provide you with an enhanced customer experience, some of the information below may be collected automatically when you visit our Website:

• IP Address
• Web/Internet Browser Type
• Operating System Type
• Cookies

Lawful basis for using and processing of your Data

The lawful basis for using and processing of your Data under the General Data Protection Regulation (GDPR) (EU) 2016/679 (‘Data Protection Legislation’) are defined in the Article 6, Section 1 as under:

• Consent:  The Data Subject has given consent to the processing of his or her Personal Data for one or more specific purposes
• Performance of a contract: Processing is necessary for the performance of a contract to which the Data Subject is party or in order to take steps at the request of the Data Subject prior to entering into a contract
• Compliance with a legal obligation: Processing is necessary for compliance with a legal obligation to which the Data Controller is subject
• Vital interests: Processing is necessary in order to protect the vital interests of the Data Subject or of another natural person
• Public interest: Processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller
• Legitimate interests: Processing is necessary for the purposes of the legitimate interests pursued by the controller or by a third party, except where such interests are overridden by the interests or fundamental rights and freedoms of the Data Subject which require protection of personal Data, in particular where the Data Subject is a child.

How we use and process your Data

We use or process your Data in accordance with the ways that may fall under one or more categories as defined under the ‘Lawful basis for using and processing of your Data’ clause above.

• Provide our Services to you
• Improvement of our Services and Website
• Enhance our customer service experience
• Performance and fulfilling of our contractual obligations
• Internal record keeping, administration and management
• Communicating with you through email or phone for sales or invoicing
• Contact you for promotional or marketing purposes to send you any relevant offers
• Contact you regarding any useful information, news, updates or changes in relation to our Services
• Fulfilling of our legal obligations

Providing Data to third parties

We do not sell any of your Data to any third parties. We may only share certain Data with our trusted processing partners who may be our service providers and is only in accordance with legal basis of using and processing Data. This is to provide you with the necessary Services or products for the purposes of fulfilment of our obligations to you under a contract, and to improve customer service experience. We only work with carefully selected service providers who ensure that they provide the essential level of protection of your Data. We may share your Data with any authorised public officials if we are legally obliged to do so on legal grounds.

Your rights

For the purposes of this Privacy Policy, your rights under the Data Protection Legislation in relation to the JPM Estate Agents Website and Services include:

• Right to information – You have the right to be informed about what Data is being collected, how it is being collected, why it is being collected and how we use your Personal Data (As outlined in this Privacy Policy).
• Right to access – You have the right to request and obtain a copy of any Personal Data we hold about you.
• Right to rectify – You have the right to request us to correct any incorrect or incomplete Personal Data we hold about you.
• Right to erasure (‘Right to be forgotten) – You have the right to request an erasure of your Personal Data where it cannot be justified that the Personal Data we hold satisfies any of the criteria outlined in this Privacy Policy under ‘Lawful basis for using and processing of your Data’ clause above.
• Right to restriction – You have the right to restrict our processing of your Personal Data.
• Right to object – You have the right to object to processing of your Personal Data for any direct marketing or research purposes. You have the right to object to processing of your Personal Data that results in decisions being made about you through automated decision-making processes, including profiling, and prevent those decisions being enacted.
• Right to Data portability – You have the right to request and obtain your Personal Data in a machine-readable format.
• Right to withdraw – You have the right to withdraw your consent at any time for processing of your Personal Data.

 Cookies

We at JPM Estate Agents are committed to safeguarding and respecting the privacy of the users of our Services and our Website visitors. Our Website uses Cookies in accordance with the UK and EU Cookie Law.

Cookies are small text files placed by an internet browser on your device when you visit any website. Cookies are used to make any website work efficiently and to provide an enhanced user experience of using the website features. Cookies are used to analyse website traffic, provide personalised content and for an overall better browsing experience.

When you first visit our Website through a web browser, you will be able to see a small window displaying a Cookie message consent. We recommend you accept this message to enable us to provide you with the best user experience of our Website and its essential functions. Alternatively, you can also choose to change your Cookie preference or disable the Cookies through your browser settings, however, this may restrict certain features and impact your experience of our Website. The Cookies can last for a single visit to our Website after which they will be deleted once you close the browser window or may be retained for a longer time until you deleted them. By continuing to use our Website you consent to our use of Cookies.

The different types of Cookies that we may use are:

• Essential Website Cookies – These types of Cookies are necessary to provide you with the essential features and access to the secure areas of our Website such as account login. Essential Cookies are used to enhance security when you use any of the forms on our Website.
• Functionality and Support Cookies – These kinds of Cookies are deployed to track user activity and any failed actions or errors on the Website that would enable us to have information required to troubleshoot any issues that you may have with our Website.
• Analytics and Performance Cookies – Such Cookies collect analytical information about the Website usage and its performance, this can also be used to understand how effective our marketing campaigns are and customise and improve user experience. Such Cookies collect number of visits to our Website, where they have come from or the Website pages visited and used.
• Marketing Cookies – These kinds of Cookies are used to target marketing campaigns based on your interests and those that are relevant to you. These are also used for displaying advertisements correctly and prevent same advertisements being repeated too often.

Data Retention

All the Data is held securely in accordance with the principals of the Data Protection Act 1998. We will only retain your Personal Data for the duration that is necessary to fulfil our obligations for the purposes we collected it for, these include the purposes of satisfying any legal, contractual, service, accounting, or reporting requirements as defined under the ‘Lawful basis for using and processing of your Data’ clause above. We are legally required to keep basic information about our customers for six years after they cease being customers, for tax purposes or legal purposes.

Contact

If you have any questions regarding this Privacy Policy or any queries regarding your Personal Data, then please email enquiries@jpmestateagents.co.uk and we shall be happy to assist.